Who I am

Hello, I'm Olivier.

AI consultant, brand strategist, creative director and educator.

For thirty years, I've worked at the crossroads of technology, culture, and creativity: campaigns, brand strategies, and digital platforms across music, gaming, fashion, education, and charity.

From 1990 to 2004, I was a product manager at EMI Music, Roadrunner Records and Titus Video Games, working for David Bowie, Gorillaz, Superman and Top Gun licences, or Garry Kasparov. That is where I learnt to hold creative ambition and commercial rigour together.

Since 2006, I have run an independent practice across the whole chain: brand strategy, creative direction, copywriting, design, websites and e-commerce. More than fifty brands, including Nike ACG, Carven, Vanessa Bruno and more recently The Good Company or Reebok, with a complete identity built for more than fifteen of them.

In 2016, I co-founded Le Ciel Foundation, a British charity based in London. There I co-directed The Twelve, a documentary in nine languages, seen by more than 500,000 people and twice awarded.

I was one of the first 500 beta testers of MidJourney. An early ChatGPT adopter. I co-wrote Transitioning to Good Living (Amazon Bestseller) with AI in 2024.

Since 2023, AI has not been one more speciality: it amplifies everything that came before. I train teams, audit organisations and build systems that connect the tools already in place, for agencies, SMEs and founders. Recent work includes the AI transformation of Magnitude Creative in Abu Dhabi, department by department, and pitch sprints that helped The Good Company win the CITEO account.

I work in English and French, between Paris, Lisbon, Zurich and London.

I'm a creator, and I build AI systems that feel as human as the people using them.

I turn complexity into clarity. Noise into narrative.

My background on LinkedIn →

In the field

Thirty years of craft, in real problems.

Marketing, creative direction, technology and AI all meet in each of these cases, solved end to end.

Sales · Communication agencies

The brief lands, the date is fixed, and three days remain.

Three days to deliver the pitch that wins.

Two sprints run, two pitches won at the first round, including a tender worth several million euros.

See the solution →
Creative · Private collection

Thousands of objects to describe and classify, and no one is going to proofread an inventory this size.

An inventory that fills itself from photos.

1,142 objects described, classified and linked to their physical storage.

See the solution →
Leadership · Creative agency

Everyone can feel the friction, but no one has ever counted it.

Five causes to fix, rather than sixty symptoms.

61 friction points recorded, 53 of them tracing back to five structural gaps.

See the solution →
All 55 solutions →

The workshop

The tools, mastered in practice

None of them is indispensable. That's the point: the method outlives the tools.

AI & agents

ClaudeClaude CodeClaude CoworkManaged AgentsChatGPTCustom GPTsGeminiPerplexityNotebookLMManusElevenLabs

Video & image

Veo 3Sora 2RunwaySeedanceHiggsfieldHeyGenInVideoDescriptMidJourneyIdeogramNano Banana

Automation & data

n8nMakeZapierPythonAirtableNocoDBSQLiteApollo

Creation & media

Adobe Suite (Photoshop, Illustrator, InDesign)FigmaCanvaGammaFinal Cut

Music

Logic ProPro ToolsAbleton LiveSuno

Web & code

HTMLCSSVS CodeReactTypeScriptTailwindFramerWordPressShopify

Collaboration

NotionMicrosoft TeamsZoom